The early days: “My advertising career began in digital, helping establish and grow creative technology and integrated production disciplines at TBWA\Media Arts Lab, Saatchi & Saatchi and Anomaly. At Chobani, where I was prior to starting Kin, I led the in-house creative discipline, which was responsible for the rebrand, several successful new product launches and the brand’s digital transformation. As a result, Chobani was named Fast Company’s Most Innovative three times in a row and was included in Forbes’ ‘Brands That Matter’ list.” 

Most recent work: “I’m incredibly proud of Bloom Season, a platform we developed for MailChimp in response to the pandemic, recession and social justice movement. Bloom Season is a resource with firsthand experiences and actionable insights to help entrepreneurs of color thrive.”

Advice to rising talent: “Whatever you’re working on, wherever you are in your journey, always remember that if you embrace a digital mindset, one that prioritizes iteration and incremental improvement, you’ll take some of the pressure off and create more work, which will in turn help you develop your voice and hone your craft. So go for it!”